Category archive for Finance & Insurance


Apple Card launch: What did competitors miss?

By Alexandra Shneur — 20th October 2019 — Finance & Insurance

Apple Card launch: What did competitors miss? Did you feel the earth shake on August 20th? Credit card companies sure did. That was the official launch date of the new Apple Card, a disruptive new ch…

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The Search Landscape: Finance [Report]

By Pat Hong — 18th September 2018 — Finance & Insurance

Customer acquisition in the online finance industry is changing. In saturated market conditions, where competition intensity has created high CPCs on generics, the battle for new customer acquisitions…

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woman holding an iphone and with a laptop

Adthena at the Mobile Marketing Finance Summit

By Lorna Rose Gill — 10th September 2015 — Adthena

Did you survive? Back in April, the world of search underwent what was meant to be a massive shift, known, scarily enough, as Mobilegeddon. Prophesied as a shake-up so large it would see mobile…

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