Transparency is key to search success within today’s challenging travel markets

Shifting traveller habits, inflated targets and relentless competition. Many travel brands turn to Google Ads to increase conversions – but this could negatively impact profitability if not managed efficiently.

In this guide, reveal how leading travel brands like, Expedia and Avis can drive paid search success and market domination: 

  1. Contextualize performance with informed search insights
  2. Increase conversion volume to grow profitably
  3. Improve visibility and identify budget wastage on brand