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GIMO save €1m on brand
GIMO used Adthena’s infringement reports to identify bidding violations. The iGaming digital agency reduced brand CPCs by 47% and generated 85% more brand clicks for their clients.
Retailer sees +47% market share
Thanks to Adthena’s competitive insights, PrettyLittleThing appeared on 1,400 additional terms with text ads and shopping ads. They saw a massive +47% in share of clicks on text ads and a +225% in Google Shopping ads.
Boosting conversions 160%
Using Adthena insights, Legal & General gained a complete view of the competitor space. The finance brand gained +60% in market share in the retirement category and +160% in conversions.
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